Front cover image for Nudge : improving decisions about health, wealth, and happiness

Nudge : improving decisions about health, wealth, and happiness

Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can improve their lives without restricting their freedom of choice
eBook, English, ©2008
Yale University Press, New Haven, ©2008
eBook
1 online resource (x, 293 pages) : illustrations
9780300144666, 9780300146813, 9781282352421, 9781101655092, 9780300122237, 0300144660, 0300146817, 1282352423, 1101655097, 0300122233
235391494
<h3>Contents</h3> <pre> Acknowledgments..........................................................ix Introduction.............................................................1 1 Biases and Blunders....................................................17 2 Resisting Temptation...................................................40 3 Following the Herd.....................................................53 4 When Do We Need a Nudge?...............................................72 5 Choice Architecture....................................................81 6 Save More Tomorrow.....................................................103 7 Nave Investing........................................................118 8 Credit Markets.........................................................132 9 Privatizing Social Security: Smorgasbord Style.........................145 10 Prescription Drugs: Part D for Daunting...............................159 11 How to Increase Organ Donations.......................................175 12 Saving the Planet.....................................................183 13 Improving School Choices..............................................199 14 Should Patients Be Forced to Buy Lottery Tickets?.....................207 15 Privatizing Marriage..................................................215 16 A Dozen Nudges........................................................229 17 Objections............................................................236 18 The Real Third Way....................................................252 Notes....................................................................255 Bibliography.............................................................263 Index....................................................................283 </pre>
"A Caravan book"--Title page verso