The Knowledge Advantage: 14 Visionaries Define Marketplace Success in the New Economy
Rudy Ruggles, Dan Holtshouse
Wiley, 15.11.1999 - 292 Seiten
The Knowledge Advantage brings together a truly stellar line-up of the world's greatest knowledge gurus, including Lester Thurow, Edward O. Willson, W. Brian Arthur and Blur co-authors, Stan Davis and Chris Meyer. Each of these knowledge champions tackles a different aspect of the new economy's most vital resource, including: how to turn knowledge into products; understanding the dynamics of knowledge creation; building knowledge into strategy; profiting from the new economics of knowledge.