The Propaganda Menace |
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Seite 24
It is true , etymologically speaking , that advertising means making known by turning the attention to something , but advertising as a term and advertising as a practice are two very different things .
It is true , etymologically speaking , that advertising means making known by turning the attention to something , but advertising as a term and advertising as a practice are two very different things .
Seite 168
18 The director of the New York committee adds , " No one advertisement , no one news story , will change public sentiment or create lasting goodwill . Yet steady , persistent advertising , steady furnish- ing of information week in and ...
18 The director of the New York committee adds , " No one advertisement , no one news story , will change public sentiment or create lasting goodwill . Yet steady , persistent advertising , steady furnish- ing of information week in and ...
Seite 169
... to avoid the im- pression with the public that there was a joint campaign be- ing carried on.22 The old way of winning their way to the papers was given over by the companies for the new way of buying in by means of advertising .
... to avoid the im- pression with the public that there was a joint campaign be- ing carried on.22 The old way of winning their way to the papers was given over by the companies for the new way of buying in by means of advertising .
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Inhalt
THE PROMOTION OF CULTURE | 3 |
II | 11 |
III | 43 |
Urheberrecht | |
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able advertising American appear Association authorities become believe called chapter clear Committee conclusions continue course culture desired direct doctrine evidence example experience fact force German give given human idea important individual influence intelligence interests kind known land leaders less letter living March material matter means methods mind nature never newspapers opinion organization origin particular patriotism persons picture political possible practically present pressure promotion propaganda propagandists published question race reason reference relations religious respect says Senator social society speaking spread stand statement story suggestion term thing thought tion true truth trying United University utilities wanted whole writer