In the Plex: How Google Thinks, Works, and Shapes Our Lives“The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword. Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and Sergey Brin—has become a tech giant known the world over. Since starting with its search engine, Google has moved into mobile phones, computer operating systems, power utilities, self-driving cars, all while remaining the most powerful company in the advertising business. Granted unprecedented access to the company, Levy disclosed that the key to Google’s success in all these businesses lay in its engineering mindset and adoption of certain internet values such as speed, openness, experimentation, and risk-taking. Levy discloses details behind Google’s relationship with China, including how Brin disagreed with his colleagues on the China strategy—and why its social networking initiative failed; the first time Google tried chasing a successful competitor. He examines Google’s rocky relationship with government regulators, particularly in the EU, and how it has responded when employees left the company for smaller, nimbler start-ups. In the Plex is the “most authoritative…and in many ways the most entertaining” (James Gleick, The New York Book Review) account of Google to date and offers “an instructive primer on how the minds behind the world’s most influential internet company function” (Richard Waters, The Wall Street Journal). |
Was andere dazu sagen - Rezension schreiben
Bewertungen von Nutzern
5 Sterne |
| ||
4 Sterne |
| ||
3 Sterne |
| ||
2 Sterne |
| ||
1 Stern |
|
Rezensionen werden nicht überprüft, Google sucht jedoch gezielt nach gefälschten Inhalten und entfernt diese
LibraryThing Review
Nutzerbericht - wyclif - LibraryThingLevy is a gifted writer with plenty of experience in the technology sector. He was given an unprecedented level of access to the inner workings of Google and enough security latitude to roam around ... Vollständige Rezension lesen
LibraryThing Review
Nutzerbericht - Paul_S - LibraryThingAn expansive and well written book but I cannot get over how sycophantic it is. Made me cringe and sick in my stomach from all the obsequious reverence. On every issue it follows the Google narrative ... Vollständige Rezension lesen
Inhalt
1 | |
Cracking the Code on Internet Profits | 69 |
How Google Built Its Culture | 121 |
Building Data Centers That Hold Everything Ever Written | 167 |
The Google Phone Company and the Google TV Company | 213 |
Googles Moral Dilemma in China | 267 |
Is Whats Good for Google Good for Governmentor the Public? | 315 |
Epilogue Chasing Taillights | 369 |
Andere Ausgaben - Alle anzeigen
In the Plex: How Google Thinks, Works, and Shapes Our Lives Steven Levy Eingeschränkte Leseprobe - 2021 |
In the Plex: How Google Thinks, Works, and Shapes Our Lives Steven Levy Keine Leseprobe verfügbar - 2011 |
Häufige Begriffe und Wortgruppen
actually advertising algorithms asked auction became become began believed better Brin building called China Chinese corporate created data centers deal didn’t early effort employees Eric executives experience explained fact felt figure founders going Google Google’s head hired hundred idea Internet Larry later look machine manager meeting Microsoft million months move needed never offer operating Page percent presented problem query question reporter says Schmidt search engine seemed Sergey share showed someone Stanford talk things thought tion told took turned University users View wanted York YouTube