Business EconomicsHeinemann, 2001 - 124 Seiten Part of a series which aims to reflect the changing face of the economic climate and business world. The books contain the latest information and thinking in their areas. Including economics and business, the books in this series give coverage on individual topics for today's student. The texts are specifically focused to the needs of AS, A level and first year undergraduate students looking for information on particular areas. Studies in Economics and Business builds on the success of the established economics series, Studies in the UK Economy. The books follow the same popular structure and layout of the SUKE series. |
Inhalt
Chapter Two Firm growth and objectives | 15 |
Chapter Three Competitive markets | 31 |
Chapter Five Monopolistic competition | 55 |
Chapter Six Oligopoly | 70 |
Chapter Seven Contestable markets | 83 |
Chapter Nine Competition and regulation | 106 |
Conclusion | 122 |
Häufige Begriffe und Wortgruppen
advertising average and marginal average cost curve barriers to entry behaviour Business economics cartel cent Chapter collusion competition policy competitors consumers contestable markets Covingham dominant firm earn economies of scale efficient elasticity of demand enter the industry entrants equilibrium example exit Explain Fair Trading Figure Financial Times/Prentice Hall firm's firms operating fixed costs increase incumbent firms labour large number limit price long run Longbridge plant lower LRAC manufacturers marginal cost marginal revenue market share market structure merger monopolistic competition monopoly power normal profit number of firms OFTEL oligopolistic oligopolistic markets oligopoly output P₁ Percy Engineering perfect competition perfectly competitive market potential predatory pricing price charged price discrimination price leadership price-takers product differentiation product or service Profit maximization Q₁ regulation retailers sector shareholders short run situation sold strategy supernormal profit superstore supply Table theory total cost total revenue variable costs workable competition