Designing for Newspapers and MagazinesPsychology Press, 2003 - 183 Seiten A hugely beneficial introduction to students and professionals in print media and design, Designing for Newspapers and Magazinesoffers guidance on how to produce attractive publications and how to tailor them to their target audience using colour, text placement, typography and images, Written by an experienced journalist and designer, the book details the elements of good design and provides instruction on how to get the most of computers and computer-aided design. The book examines a broad range of local an national publications including The Sun, The Daily Mirror and Glamour magazine and explains the reasoning that underpins their design choice, including: * how to set up a new publication * planning an edition of a newspaper or magazine * typography and working with text * working with images and technical production * designing pages and how to use colour * design and journalism ethics * a glossary of journalistic and design terms. Frost shows here how a well designed publication can be a powerful platform for good journalism. This text will be invaluable in the study of design and print media. |
Inhalt
Introduction | 1 |
The history and function of design | 5 |
Publication style | 12 |
Production processes | 23 |
Preplanning and copy tasting | 43 |
Designing pages | 52 |
Master pages templates and style sheets | 78 |
Typography | 82 |
Using pictures | 115 |
Using colour | 133 |
Publishing ethics | 141 |
Design masterclass | 155 |
Glossary | 175 |
Website of interest | 178 |
| 179 | |
| 181 | |
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add emphasis advertising adverts allow Blackpool blue body text bold broadsheet BSkyB byline caption Carry on writing centimetre centre chief sub Chorley crossheads Daily Mail Daily Mirror difficult display dots per inch drivers drop letters easy edition editor ensure entry point feature Figure full colour give graphics green grey halftone hat-trick heading headline house style important indent instance intro journalists lead story legibility letters lines loads of material look machines motorway newspapers and magazines normally output Page Three Girls paper paragraph patch photographs plate police printing produced Prue Leith publication publishing Quark Xpress reader relief printing reporter roman set sans serif scan screen serif font shades shape spot colour standfirst story count style sheets sub-editor supported with quotes tabloid templates TV listings white space words writing loads yellow