Discourse, Band 13Indiana University Press, 1991 |
Im Buch
Ergebnisse 1-3 von 11
Seite 5
... advertising industry that would ultimately hold significance for the public at large . Scott wrote : " The man with the proper imagination is able to conceive of any commodity in such a way that it becomes an object of emotion to him ...
... advertising industry that would ultimately hold significance for the public at large . Scott wrote : " The man with the proper imagination is able to conceive of any commodity in such a way that it becomes an object of emotion to him ...
Seite 11
... advertising with " suggestion " and even hypnosis goes back to what advertisers have considered to be true for decades : namely , that advertising is seduction that works at the consumer's unconscious level . It was in the 1920s that ...
... advertising with " suggestion " and even hypnosis goes back to what advertisers have considered to be true for decades : namely , that advertising is seduction that works at the consumer's unconscious level . It was in the 1920s that ...
Seite 17
... advertising - puts this final scene on a continuum with the cinema . With the theater acting as its proxy , the cinema finds its own bid for an audience reflected in advertising ; both are infected by suggestibility ( or persuasion ) ...
... advertising - puts this final scene on a continuum with the cinema . With the theater acting as its proxy , the cinema finds its own bid for an audience reflected in advertising ; both are infected by suggestibility ( or persuasion ) ...
Inhalt
Introduction | 3 |
A Dossier a Performance Piece a LittleUnderstood Emotion | 12 |
The Language of Expression on Natures Stage | 40 |
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