Mediating the Message: Theories of Influences on Mass Media ContentLongman, 1996 - 313 Seiten This text provides a framework for evaluating and reviewing the factors that influence media content, or media sociology. It examines the influences on media content (the audience, media organizations, advertisers and government) and reviews past studies on mass media sociology. |
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Seite 18
... cultural biases feed into the microlevel orientation of mass communication research : cultural , methodological , and theoretical . Individualism as a Cultural Bias . The social sciences in America share this country's larger cultural ...
... cultural biases feed into the microlevel orientation of mass communication research : cultural , methodological , and theoretical . Individualism as a Cultural Bias . The social sciences in America share this country's larger cultural ...
Seite 20
... cultural explanations for behavior . Pepitone suggests , for example , that " dissonant " goal seekers may simply be expressing a shared cultural norm ( the Protestant ethic , that goals worth seeking require hard work and sacrifice ) ...
... cultural explanations for behavior . Pepitone suggests , for example , that " dissonant " goal seekers may simply be expressing a shared cultural norm ( the Protestant ethic , that goals worth seeking require hard work and sacrifice ) ...
Seite 236
... closely at the connections between society and media , and places them in a broader cultural context . One of the key theoretical approaches within cultural studies is 236 9 / THE INFLUENCE OF IDEOLOGY Cultural Studies View: Hegemony.
... closely at the connections between society and media , and places them in a broader cultural context . One of the key theoretical approaches within cultural studies is 236 9 / THE INFLUENCE OF IDEOLOGY Cultural Studies View: Hegemony.
Inhalt
STUDYING INFLUENCES | 1 |
BEYOND PROCESSES AND EFFECTS | 11 |
ANALYZING MEDIA CONTENT | 27 |
Urheberrecht | |
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