Creative Research: The Theory and Practice of Research for the Creative Industries

Cover
AVA Publishing, 25.11.2010 - 208 Seiten
In creative contexts, a visual approach to research is often more appropriate, but this must be underpinned with systematic and rigorous techniques. Creative Research assesses how academic research methodologies must be adapted to suit the creative disciplines and industries and offers a guide to the process of undertaking a research project in this context.
 

Ausgewählte Seiten

Inhalt

CONTEXT
9
DEFINING THE RESEARCH PROBLEM
25
MANAGING THE RESEARCH DESIGN
61
MANAGING THE RESEARCH PROCESS
105
MANAGING THE RESEARCH
163
APPENDIX
197
BACK COVER
209
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Autoren-Profil (2010)

Hilary Collins BA (Hons) MA, MBA, PhD has extensive experience of teaching research methods and supervising dissertations at undergraduate and postgraduate level within design management and business within creative industries in UK, Europe and the Middle East.Hilary's main research interests are in the area of identity and its synergy with the built environment. Most recently, research projects have included investigating social innovation and its influence on the role of the professional designer alongside the role of design thinking within design management. Hilary also teaches Design Strategic Management and Design Thinking.

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