Review: Propaganda
Nutzerbericht - Jesse - GoodreadsYou only have to look at the "About the Author" blurb on the book's cover to understand the significance of "Propaganda": Edward Bernays worked with Walter Lippman managing the propaganda of WWI, he ... Vollständige Rezension lesen
Review: Propaganda
Nutzerbericht - Mad Russian the Traveller - GoodreadsThis book is more a general survey of the use of propaganda in public relations and marketing in the US in the early twentieth century. It has value in observing the extent of the use of propaganda in ... Vollständige Rezension lesen
Review: Propaganda
Nutzerbericht - Chuck - GoodreadsCan't say I enjoyed this book as a book, but the insights into the mind of someone like Bernays are informative. Wholly at peace with the idea of shaping opinion, his ideas run from truly disturbing ... Vollständige Rezension lesen
Review: Propaganda
Nutzerbericht - GoodreadsIt is amazing how relevant this book still is, despite being published in 1928. It's more about public relations, government, and marketing than it is about selling. I read it off an old, terrible ...
Review: Propaganda
Nutzerbericht - Cărăşălu - GoodreadsYou'll hardly find anything new in this book. Well, the author's opinion may surprising to a certain extent. He's one of the fathers of PR (a term he used instead of propaganda, because the latter ... Vollständige Rezension lesen
Review: Propaganda
Nutzerbericht - Muhammad al-Khwarizmi - GoodreadsThere was a sort of mystique about this book for me; I heard that Joseph Goebbels had read it, and that it had such a huge impact on advertising and so forth, so I finally got down to finding out what ... Vollständige Rezension lesen
Review: Propaganda
Nutzerbericht - Aurochz - GoodreadsThis book has been reviewed to death so instead of regurgitating the ideas again I'll just give my general reaction to the book. I think the scariest part of this book and the most relevant for what ... Vollständige Rezension lesen
Review: Propaganda
Nutzerbericht - Charles Allan - GoodreadsIn a modern mass democracy, the elite cannot force the serfs to accept unpopular or unproven ideas. Therefore, the elite has the problem of governing the rabble in a mass democracy. So, the elite ... Vollständige Rezension lesen
Review: Propaganda
Nutzerbericht - Alkek Library - GoodreadsIn a modern mass democracy, the elite cannot force the serfs to accept unpopular or unproven ideas. Therefore, the elite has the problem of governing the rabble in a mass democracy. So, the elite ... Vollständige Rezension lesen
