Tested advertising methods

Frontcover
Prentice-Hall, 01.01.1974 - 318 Seiten
16 Rezensionen

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Great for understanding copy writing. - Goodreads
The definitive reference guide for tested copyrighting. - Goodreads
Another for my ready reference shelf. - Goodreads
Anyone writing ads needs to absorb this book. - Goodreads

Review: Tested Advertising Methods

Nutzerbericht  - David Ferrers - Goodreads

When I worked in the advertising industry this was one of my bibles. A source of wisdom, ideas and inspiration - all based on the solid foundation of years of practical experience, testing, research and feedback. Vollständige Rezension lesen

Review: Tested Advertising Methods

Nutzerbericht  - Hranush - Goodreads

It is very useful for my diploma work . Vollständige Rezension lesen

Inhalt

Illustrations
7
The New Advertising Strategy
9
The Most Important Part of an Advertisement
17
Urheberrecht

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